A significant challenge we face as advisors is the public's mistrust and lack of knowledge regarding the insurance profession, especially among millennials. This issue undermines our sales efforts, limits our ability to get referrals and makes it difficult to achieve our goals. Rodríguez Cardenas shares three strategies that have helped her reach a wider audience and establish trust.
Laura Patricia Rodríguez Cardenas holds a bachelor's degree in law and a master's degree in tax and administrative law. She began her career in the financial services profession in 2017 as an insurance advisor at Seguros Monterrey New York Life. Currently, she serves as the CEO of Why Not? Especialistas en Protección Patrimonial. Rodríguez Cardenas is also a speaker and recipient of the XIII National Award for Insurance Journalism and Communication from AMIS in the category of content creators.
